Volare

VOLARE

Branding

Challenge

Volare sought to be a brand recognized for its values and beliefs in transformation, rebirth and change within the person both in fitness and fashion, or in any industry they decide to tackle in the future with its slogan one day at a time.


The brand concept was born through the symbolism of the butterfly. The design of the logo is based on silhouettes alluding to the wings of the butterfly, referring to the power of transformation, the strengthening of self-love and rebirth: characteristics of the butterfly. The position of the wings alludes to the transition from the old to the new "me". The typeface used symbolizes the scars or imperfections during this rebirth process, as well as showing that the path to reach transformation is not a linear path but full of obstacles.

Brand Values

Transformation Rebirth Empowerment Chic Modern

Other projects

YOU LIKE WHAT YOU SEE?

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Become the next Bisú brand. We want to meet you. Fill out the contact form and let's start doing magic.

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YOU LIKE WHAT YOU SEE?

let's work together

Become the next Bisú brand. We want to meet you. Fill out the contact form and let's start doing magic.

START NOW
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